WELCOME TO CORTEX

College Admissions and Lifelong Success Through Personal Development

What is holding me back?

Overcome common obstacles to college admissions success


Borderline Grades

Borderline Grades

Hours on YouTube

Hours on YouTube

Last-Minute Stress

Last-Minute Stress

Stagnant Officer Positions

Stagnant Officer Positions

Uninspiring Activities

Uninspiring Activities

Texting at 1AM

Texting at 1AM


Excelling at school is not enough. More than ever, colleges are looking for students who exhibit curiosity, leadership, empathy, resilience, and other essential traits.

How will Cortex help me?

Become the kind of student admissions officers can’t resist


Excellent Grades

Excellent Grades

Unforgettable Essays

Unforgettable Essays

Founder of Club

Founder of Club

Reading Books for Fun

Reading Books for Fun

Studying Ahead

Studying Ahead

Unique Activities

Unique Activities


For example, Yale admits “students who exhibit genuine intellectual curiosity in [daily life], as opposed to earning grades for the sake of ostensible success.”

Who will mentor me?

Work directly with the founders of Cortex


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Amy Do

  • B.A. in Economics and Brain Sciences

  • Worked at Google for 10 years, specializing in education and knowledge management

  • Spent 17 years using the Cortex approach to help students gain admission to top universities

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Daniel Do

  • B.A. in Cognitive Science

  • Spent 6 years applying neuroscience and psychology to personal growth and achievement

  • Created the Cortex curriculum, used by dozens of consultants to help hundreds of students

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James Do

  • B.A. in Human Biology; J.D. (Juris Doctor) focusing on corporate law

  • Specialized in Mergers & Aquisitions contracts in prominent national & Silicon Valley law firms

  • Co-founded Perfect 1600, the Bay Area’s leading SAT prep company

 
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As three siblings who attended Mission San Jose, one of California’s toughest high schools, we know what it takes it succeed in a high-pressure academic environment.

What services does Cortex offer?


College Consulting - Grade 7 - 12

We prepare students for success in high school and college admissions through personal growth. With guidance from your consultant, your student will:

  • Pursue enriching activities, projects, and summer programs

  • Develop their high school narrative

  • Craft memorable essays

Tuition: $11,000-$16,500/yr


Life Path Coaching - Grade 7 through College

We help proactive students build a foundation for lifelong success through discipline, confidence, and purpose. In addition to setting personal, college, and career goals, your student will:

  • Optimize learning and productivity strategies

  • Develop leadership, curiosity, resilience and other core traits

  • Harness their strengths and identify areas for growth

Tuition: $2,250/3 mos.


What are families saying about Cortex?

Join other students on the path to college admissions success


“After just a few months, [my daughter] is more confident and organized, and feels that she has a close mentor… Cortex is the best investment I’ve ever made for my daughter…”

- Parent of 8th grader, Hopkins Jr. High

“Cortex has helped our son achieve more than he thought was possible, while also learning to enjoy what he is accomplishing.”

- Parent of 11th grader, BASIS Independent

“Working with you to reflect on my accomplishments and shape them into memorable… application essays has been one of the most impactful experiences of my life.”

- 12th grader, Mission San Jose High School


Each year, Cortex students gain admission to the most selective colleges, including Stanford, Princeton, Yale, Duke, Cornell, Carnegie Mellon, Johns Hopkins, UC Berkeley, UCLA, and more.

Join Our Interest List


Each year, we get ~100x the inquiries as we have space in our program.

If you are interested in our program, please complete the form below, and we will reach out if we have availability for a consultation.

Updated 1/25/24

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